https://www.sendinblue.com/blog/marketing-automation-vs-crm/ All Your Digital Marketing Tools in One Place Fri, 28 Feb 2020 16:24:43 +0000 hourly 1 https://wordpress.org/?v=5.8.4 https://www.sendinblue.com/blog/marketing-automation-vs-crm/#comment-1430 Sun, 18 Nov 2018 12:51:46 +0000 https://www.sendinblue.com/?p=8127#comment-1430 I clearly understand the difference between marketing automation and CRM tools. Since I am working for SaaS product and have used CRM to manage my complex sales process and better manage the other tasks, I found it easy to use the CRM tools. When I started facing issues with the marketing campaigns, I decided to work on marketing automation platforms. I know that the Sendinblue now have a standard for connecting our CRM product to smtp and follow the excellent Delivery of the emails sent via our workflows, but still, I preferred to use Aritic PinPoint which is having Zoho CRM (bi-directional sync), pipedrive CRM, SugarCRM and even microsoft dynamics CRM.

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