October 18, 2021

Free Holiday Email Templates for Standout Seasonal Campaigns

Reading time about 7 min

With the holiday season on the horizon, you’re probably starting to think about the seasonal emails you’ll send to your subscribers. To help make your life easier, we’ve got great free holiday email templates for you to choose from.

The run-up to Christmas includes numerous holiday shopping days that your business can capitalize on — and when it comes to sending marketing emails around these events your holiday email design can make all the difference.

But, no need to panic! To save you time and effort we’ve created a range of free email templates to help your business tap into the festive spirit.

Holiday Email Templates for Your Year-end Campaigns

Sendinblue has created festive templates that are beautifully themed for Thanksgiving, Black Friday, Cyber Monday, Christmas, and New Year’s. These responsive holiday newsletter templates enable you to build the perfect campaign in minutes, with different designs to fit the aim of your email, including:

  • Sending a seasonal greeting
  • Promoting your holiday sale
  • Inspiring shoppers with holiday gift guides
  • Sharing holiday shipping deadlines and opening hour information
  • Driving traffic to your holiday contest

Want to try out our holiday templates?

With Sendinblue’s free plan you’ll have access to our template gallery, along with other handy features like our intuitive drag and drop email editor, advanced reporting, and unlimited contact storage.

Create my free Sendinblue account now >>

Halloween email templates

Halloween is the first occasion kicking off the holiday shopping season. For a good start of the whole end-of-year campaign, you can send out a themed email with a promotion or not. It’ll get your audience in the mood for celebrating and treating themselves.

An easy to do it is using one of Sendinblue’s ready email templates with matching colors and great-looking fonts.

Read more: Halloween email marketing tips

halloween email newsletter example from ChefCook

Christmas email templates

Whether you’re sending a Christmas newsletter or promoting special discounts for the holiday season, Christmas is a crucial time for ecommerce businesses — and shoppers too! Our free Christmas email templates will help your business get the most out of this intense period for online shopping.

As Christmas approaches, shoppers are particularly sensitive to certain elements of your campaigns, including:

  • Special deals and discounts
  • Gift ideas
  • Practical information about shipping and holiday opening hours

In Sendinblue’s template gallery you’ll find Christmas email templates for these different types of content, making it easy to create a campaign that fits your objectives.

Christmas is also the perfect time to strengthen relationships with your customers by sending out a season’s greetings email. So why not wish your subscribers a Merry Christmas with one of our happy holidays email templates?

holidays email template example from Wavio

Christmas email template

👉 Log in to Sendinblue to discover our Christmas email templates

Black Friday email templates

For many retailers, Black Friday is the be-all-end-all sale. It marks the beginning of the Christmas holiday shopping season and is characterized by massive crowds, huge discounts, and exclusive offers.

To take advantage of the attention generated by Black Friday — and to amplify your sales — you can send your customers a Black Friday email campaign that promotes your most popular offers using one of our Black Friday email templates.

Black Friday special offer email template by Sendinblue

Black Friday offer email template

Black Friday email template

👉 Log in to Sendinblue to use our Black Friday email templates

Cyber Monday email templates

What Black Friday is to retailers, Cyber Monday is to ecommerce merchants. It’s the internet’s largest sale, taking place on the Monday following Black Friday.

So, make sure you’re ready to notify customers about all of your awesome deals with the perfect Cyber Monday sale email!

Cyber Monday email template

Cyber Monday sale email template by Sendinblue

👉 Log in to Sendinblue to see our Cyber Monday email templates

New Year email templates

With all the excitement around Christmas shopping, it can be easy to overlook New Year celebrations.

However, this is an excellent opportunity to connect with your customers by sending a New Year’s email with a personal message from your brand. You can also take the time to talk about what’s in store for your business (and consequently your customers) in the coming year or look back at the year’s successes.

👉 Log in to Sendinblue to discover our New Year email templates

Using the Templates in Sendinblue

Ready to create holiday email designs that engage and convert? 

Simply log in to your Sendinblue account and create a campaign. Once you reach the Design step (#2 out of 4) of the campaign creation process, you have a few options to start building your email design. Choose the “Template Gallery” tab to explore all of the handy templates designed with you in mind!

email template gallery

Each template is built with design blocks that are fully editable and customizable based on your needs. Drag and drop the blocks, add your own text and/or images, and even change the fonts and colors! You can truly make each template your own masterpiece.

Screenshot of Sendinblue's drag and drop email builder with Black Friday template

Lastly, be sure to customize any buttons, images, and social media icons with your own links. Many templates include unique social media icons and it’s easy to add your links! Simply click the appropriate design block, click on the icon, and click the “Link” button to customize your destination URL.

Screenshot of using social media icons in Sendinblue's email builder

Here you’ll see links like this one: https://www.facebook.com/. Simply update the URL to link to your social media page and voila! For example, we would update the URL to link to our own Facebook Business Page: https://www.facebook.com/sendinblue.

Get Creative With Your Holiday Email Templates

Hopefully you’ve been inspired to try out some of these templates for your holiday campaigns this year. 

And if you want even more options, there are many other places you can find free email templates online. So, unleash your imagination and create the perfect campaign for your holiday email marketing. ?

For more content like this, download our 2022 holiday marketing calendar! It’s full of important dates and helpful marketing tips for every month of the year ⏬

2022 Holiday Marketing Calendar
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