Why Sendinblue is the Best Mailjet Alternative

Email marketing and more — go multichannel with Sendinblue's all-in-one sales and marketing toolbox.

Sendinblue vs. Mailjet: Comparing email marketing features

For the main features you need to create and send effective email campaigns Sendinblue and Mailjet have got you covered. However, some of these are missing from Mailjet’s cheaper Basic plan.

With Mailjet you’ll need the Premium plan to segment your email lists and send campaigns targeting specific groups of subscribers.

By sending the same email to everyone you risk lower engagement. That’s why Sendinblue’s Free plan lets you segment your lists based on anything from subscriber interests to previous engagement. You can even use dynamic blocks to show different content within your emails depending on the segment.

Aside from this, the Sendinblue Free plan lets you check how your emails look on different devices and email clients so you can be sure they’ll look great for all subscribers. And if you need a hand, Sendinblue offers more support options than Mailjet, with email support even on the Free plan, plus phone and live chat options from Premium.

Available features Sendinblue Mailjet
Free unlimited contact storage
HTML email editor
Email template gallery
Customizable signup forms
Contact segmentation Essential plan
Email personalization
Dynamic email content Premium plan
Email client and device preview Custom plan
A/B testing Lite+ plan Premium plan
Send time optimization Premium plan
Real-time reporting
Transactional emails
Email support All plans (incl. free) Paid plans
Phone and chat support Premium plan Premium plan (>50k contacts)

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Get advanced marketing automation features with Sendinblue

Grow your customer relationships by sending personalized messages to the right person at the right time. Sendinblue’s advanced automation offers everything you’ll need, including lead scoring, abandoned cart emails, and even automated SMS messages.

In comparison Mailjet offers far fewer options. You can send email autoresponders using predefined scenarios like signups and birthdays, while Sendinblue lets you create custom workflows too. There are also more options to trigger workflows like page views on your website and email link clicks.

You can use Sendinblue Marketing Automation on the Free plan for up to 2000 contacts or get unlimited automation with Premium for $65 a month. Mailjet’s email automation capabilities are only available from Premium.

Available features Sendinblue Mailjet
Email autoresponders Premium plan
Custom automation workflows
Webpage visit and email link click triggers
Abandoned cart emails
Lead scoring
Automated SMS

Grow your business with Sendinblue's multichannel tools

Sendinblue has all the same features as Mailjet when it comes to email marketing and transactional emails. But your possibilities don’t end there: Sendinblue is an all-in-one sales and marketing platform. We do a whole lot more than just email.

Choosing Sendinblue over Mailjet means more opportunities to connect with customers and grow your business through multichannel marketing. Use Facebook ads to drive traffic to your website, chat to visitors in real time, and track customer interactions in the CRM.

Available features Sendinblue Mailjet
Landing page builder
Sales CRM
Facebook ads
Live chat
SMS marketing

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Comparing Sendinblue vs. Mailjet Pricing

When it comes to the number of emails you send per month, you can expect to pay a pretty similar price with both Mailjet and Sendinblue.

What sets Sendinblue apart is the all the multichannel features, making it better value for your money than Mailjet. To gain access to sales CRM, Facebook ads, and live chat features, Mailjet makes you download extra plug-ins.

By contrast, Sendinblue provides custom-built integrated solutions for these multichannel features. Here’s what you’ll pay for Sendinblue compared to Mailjet Premium, which is most similar in terms of offerings.

Emails sends per month Sendinblue Mailjet
6,000 emails / month Free Free
9,000 emails / month Free $25
20,000 emails / month $25 $50
40,000 emails / month $32 $50
100,000 emails / month $65 $95
250,000 emails / month $229 $225
500,000 emails / month $379 $425

Based on mailjet.com/pricing on 02/15/22.

Pricing plans

All plans come with unlimited contact storage.


Getting started with Sendinblue


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  • Unlimited contacts
  • Up to 300 emails per day


Perfect for new marketers

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  • Everything in Free, and:
  • No daily sending limit
  • Email support
  • Lite+ add-on: A/B testing, remove Sendinblue logo, advanced statistics


Best solution for marketing pros

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  • Everything in Lite+, and:
  • Marketing Automation
  • Facebook ads
  • Landing pages
  • Multi-user access
  • Telephone Support


For marketers who need more

Have more advanced needs?

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  • Everything in Premium, and:
  • Custom volume of emails
  • Priority sending
  • 20+ landing pages
  • Access for 10+ users
  • SSO (SAML)
  • Customer success manager
  • Priority support
  • And more...

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Pre-Tax Price

Get the best deliverability for your campaigns

For Sendinblue, deliverability is a key priority. We have a team of experts who work hard to protect the reputation of our shared IPs. If your campaign results put your deliverability at risk, you’ll be notified immediately and our technical support will be on hand to help you resolve any issues.

Mailjet also offers deliverability support, but only if you’re on a Premium plan and sending more than 150,000 emails.

Like Mailjet, Sendinblue offers high-volume senders dedicated IPs for full control over their own deliverability. Plus, there’s the option to set up SPF, DKIM, and DMARC authentication for further protection.

They went for Sendinblue

Sendinblue is great!

"We have tried Mailjet, Mailgun, Amazon SES and a few other systems to send our transactional emails. Sendinblue is by far the best, thanks to its deliverability rate. It's easy to use and our team benefits from fast responses from technical support."


Sendinblue is the best existing email marketing software!

"I was looking for a service which combined everything I needed. I was using Mailjet to send transactional emails, Sendwithus to create my newsletters, and MailChimp for email marketing. Sendinblue has everything you need under one roof! It manages transactional emails, email marketing, and newsletter editing. But also: sending and receiving text messages, marketing automation (which works very well) and the guys on technical support are great."

Anton K.

Sendinblue is better than the competition

"Before deciding to leave our Mandrill / Mailchimp combo, we tried Mailjet, Elastic, and Sendgrid. Sendinblue is the big winner for all categories combined."

Oz Y.

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