Leveraging the power of Email Marketing as a Consumer Packaged Goods brand

With the highest return on investment in the marketing mix and an unbeatable time-to-value, email marketing is without a doubt CPG brands’ best ally and one of the most powerful tools brands can leverage to promote their products and drive sales

When it comes to choosing products, consumers value and want your emails...

The results from the beauty, food and electricals industries don’t lie. With email open and click-through rates well above the median, it’s not a secret that CPG brands should leverage the power of email marketing to connect with their clients and engage them beyond the store to increasing loyalty and value. Email marketing can provide companies in the CPG industry with a unique competitive advantage to target audiences finely, personalize the customer experience and provide valuable information!

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and access three simple but comprehensive chapters to understand:

The best ways to optimize your channels to build a solid and engaged audience

Consolidating a good contact list from day one is important since it will determine the number of engaged clients in your database and therefore your reputation as a sender! Understand what are the best ways to connect with your visitors from the first time they come to your store to later turn them into loyal consumers!

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How to create effective campaigns to generate more purchases

Discover how email marketing, automation, and personalized content can help you take your marketing campaigns to the next level and support your omnichannel strategy, by engaging your clients at every step of their journey!

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Discover how to drive retention and loyalty with in-life engagement

When it comes to retaining your customers, an optimal omnichannel client experience should be a priority for your brand. Get acquainted with how transactional emails and marketing automation can help you offer a flawless customer experience.

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