A bulk email is a promotional email campaign or email newsletter typically sent to a large number of contacts (customers, subscribers, leads, etc.) with the goal of driving sales, increasing customer loyalty, or communicating important information.
Free Bulk Email Service
Free mass email service for up to 300 emails a day. Store unlimited contacts.
No credit card. No commitment.
Powerful & affordable mass emails
Whether you’re a small business, a global brand, a lifestyle blogger, or a non-profit organization, Sendinblue lets you create eye-catching email marketing campaigns that boost sales and build better customer relationships.
Our free bulk email service offers 300 emails a day and unlimited subscribers. Sendinblue is a cost-effective, intuitive solution for bulk email senders with paid plans starting from as little as $25 for 20,000 emails per month.
Unlike other bulk email providers, our pricing is based on the number of emails sent rather than the number of contacts stored. This way you can grow your email list without having to worry about increasing prices.
Built for best email marketing results
ISPs like Gmail and Outlook simply aren’t designed for mass email sends. When sending bulk email campaigns or large volumes of transactional emails, you need a dedicated email marketing software like Sendinblue. As an email service provider, we take care of all your email sending needs and offer the best possible deliverability to land your emails in the inbox.
Email deliverability you can count on
Sendinblue’s bulk email service is built on dedicated deliverability infrastructure and run by a team of deliverability experts. We help you avoid the spam folder and deliver to the inbox every time.
- Rigorous validation process to keep spammers out
- Closely monitored sender reputations on shared IPs
- Rapid email delivery (99.98% of emails deliver in under 20 seconds)
Easy-to-use email builder
Create responsive bulk email marketing campaigns that look great on all screen sizes. Go fast with our drag-and-drop email builder or code from scratch with the HTML editor.
- Choose from 40+ customizable email templates and insert design elements (text, buttons, images) using drag-and-drop
- All Sendinblue email templates are responsive across desktop, tablet, and mobile devices
- Edit the content, change the font, and add images with ease
- Preview your design on different devices and email clients
Detailed email reports and analytics in real-time
Understand what works well for your audience and pinpoint areas of improvement thanks to advanced reporting features.
- Real-time delivery rates and performance metrics (deliverability rates, open rate, clicks, bounces)
- Clear, easy-to-digest data for rapid analysis
- Custom webhooks for real-time updates however you want to receive them
All plans come with unlimited contact storage.
Getting started with Sendinblue
Up to 300 emails per day
Perfect for new marketers
Everything in Free, and:
No daily sending limit
Lite+ add-on: A/B testing, remove Sendinblue logo, advanced statistics
Best solution for marketing pros
Everything in Lite+, and:
For marketers who need more
Have more advanced needs?
Everything in Premium, and:
Custom volume of emails
20+ landing pages
Access for 10+ users
Customer success manager
Display prices in
A bulk email service to grow your email list
The key to bulk email campaign success is a list of engaged subscribers. Use our free bulk email service to gather opt-in subscribers and grow a loyal audience. Our features are designed to keep your email blasts in line with data protection laws like the GDPR (bonus: our servers are based in Europe).
Customizable email subscription forms
Our email marketing solution lets you create sign-up forms to embed on your website and share on social media.
- Drag-and-drop builder for sign-up forms
- Multi-list subscription functionality sorts contacts into different lists
- Update Profile forms and unsubscribe pages to update emailing preferences
Easy-to-implement double opt-in confirmation
Practice permission-based email marketing with a double opt-in confirmation email upon sign-up. Double opt-in acts as proof of consent.
- Send custom confirmation emails and welcome messages
- Proof of consent record for individual subscriber profiles
- Unsubscribe link in the footer of all emails & list-unsubscribe header
Import contacts quickly and easily
Already got a contact list or moving from another bulk email provider? We have several easy options for importing existing contacts into your Sendinblue account.
- Import excel, .csv or .txt files in a few simple clicks
- Manually add new contacts
- Synchronize contacts from another email provider, CRM or CMS using our custom integrations
Our customer support team is available round the clock to answer questions in six different languages. Sendinblue’s free plan offers support by email while paid plans include further options for live chat and phone support.
Trigger custom automation workflows based on email activity and website behavior. Ready-made email sequences and templates make set-up quick and intuitive. Never miss an opportunity to engage.
Sendinblue’s email API, SMTP relay, and selection of email plugins make it easy to send emails directly through third-party apps and websites. Enjoy custom-built plugins for WordPress, Shopify, WooCommerce, and many more.
Get up close and personal for better engagement
Sendinblue has powerful CRM features to help marketers know their audience and send targeted, relevant email blasts according to subscriber preferences. The more relevant the email content, the higher the engagement rates.
With Sendinblue’s bulk email service it’s easy to personalize mass emails for better results.
- Grab your subscriber’s attention with a personalized email subject line
- Customize the email body with content that’s relevant to each individual
- Reward loyal customers and send reactivation emails to inactive contacts
Email list segmentation
For best bulk email results, use advanced segmentation to send targeted messages to different segments of your email marketing list.
- Create different recipient groups by using filters and attributes
- Segment according to demographics or purchase history
- Create dynamic lists that automatically update according to subscriber activity
A/B testing for best results
Hesitating between email subject lines? A/B testing lets you trial two versions of an email newsletter with different subject lines and email content.
- Test new email marketing content on your audience and see what works
- Understand what gets the most engagement
- Improve and adjust your email marketing strategy
Try our bulk email service
Free for up to 300 emails a day.
No credit card. No commitment.
Bulk email marketing service with multi-channel marketing tools
Sendinblue's email marketing platform comes equipped with all the tools you need for a multichannel marketing strategy.
Reach customers wherever they are with personalized SMS messages.
Manage marketing and transactional emails all under one roof as part of your monthly plan.
Build stronger relationships by keeping track of all your customer details in one place.
Connect with leads and customers in real time for a seamless website experience.
Create custom landing pages for your campaigns to drive conversions.
Launch ads to retarget contacts or reach new audiences based on your contact lists.
Hear what other marketers have to say about Sendinblue
Sendinblue has saved me so much time, and the automation was so easy to set up! It has seriously helped me increase my conversions.
I added Sendinblue to my ecommerce site in a few clicks! Now I can automate campaigns and track conversions in real-time.
I've advised clients to use Sendinblue for years. It's super easy to set up and use, and the support is always responsive when you need it.
What is a bulk email campaign?
Is sending bulk emails illegal?
In many parts of the world (including the US) it’s illegal to send unsolicited bulk email. To legally send bulk emails and respect anti-spam laws like the CAN-SPAM act, your email contacts need to be 100% opt-in. This means they’ve given explicit consent to receive emails from you via an email signup form or other subscription method. Never use purchased lists.
On top of that, the email content should always match the purpose stated on the sign-up form and contacts must have the option to unsubscribe at any time.
What’s the difference between bulk email and transactional email?
A bulk email is scheduled to be sent to a list of contacts at a specific time and usually contains a promotional message. Transactional emails are personalized one-to-one messages triggered by a transaction or individual user activity. These are sent in real-time over an SMTP relay or dedicated transactional email service. Examples include order confirmation emails, shipping notifications, and password resets.
How can I send bulk emails for free?
Many email service providers offer free pricing plans. You can send up to 300 emails per day on Sendinblue’s free plan and store unlimited subscribers. You don’t need a credit card to sign up and you can cancel your account at any time.
How many subscribers can I store on Sendinblue?
You can store an unlimited of subscribers on all plans, even the free plan. At Sendinblue, pricing works a bit differently than our competitors’. Unlike other bulk email mailers, we don’t charge you per contact stored. Our pricing model is based on the number of emails you want to send.
How do I create a mass email campaign?
The first step is to establish the goal of your mass email campaign: who’s going to receive the email and what specific action do you want them to carry out? Once you have a clear objective, the next step is to plan and write your email copy and email subject line. Finally, design the email using Sendinblue’s drag-and-drop editor (or code the email from scratch with our HTML editor).
Email marketing tools have plenty of other functionalities to make for more advanced campaigns. The best way to know which features your business needs is to try out different email marketing tools and see what works best for you.
When is the best time to send bulk email?
It depends on the type of business. Our studies have revealed Tuesday and Wednesday as the best days, and either 9:00 – 10:00 in the morning or around 2:00 in the afternoon as the best times. Of course, the only way to really know what works best for your audience is to experiment.
Sendinblue’s Premium plan offers a Send Time Optimization functionality, which uses machine learning to send emails at the best time for each individual recipient. Well worth checking out if you’re a high volume sender with subscribers in different time zones.
How much does bulk email cost?
It depends on how many emails you need to send. Our free plan offers 300 emails a day. Pricing for paid plans start at $25 for 20,000 emails a month. See all our pricing plans here.
Take your email marketing to the next level
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